We Are Trade Show & Event Outsourcing Specialists
Our Team Operates As An Extension of your Team! Exceptional Service…Extraordinary Experience. HFI Event Services can be visible or behind the scenes. Sue McCart, founder of HFI, brings a strong background to her clients, which is the foundation for this solutions based service.
Meet Our Executive Team:
Few industry professionals have had the opportunity to “work both sides of the fence” as they say. McCart has over thirty years of industry experience as a trade show producer, and a convention facility manager, yet has equal sales and marketing experience. There are very few trade show marketing or logistical event questions out there that Sue McCart has not asked or have not been asked of her. McCart spent over fourteen years with Atlanta Market Center (now AmericasMart). The last five years were spent leading its AMC Tradeshows division, as Vice President / General Manager, prior to founding HFI Event Services in 1997. The Atlanta Market Center (AMC), which also functions as the World Trade Center in Atlanta, provided a tremendous platform for her diverse experience. Prior to AMC, McCart spent over a decade in sales, marketing, conference planning, and convention services in the hospitality industry with the Holiday Inns, Dearborn Inn, and the Hyatt Hotel chains. Sue serves as the 2016 Chairman of the International Association of Exhibitions and events “IAEE” Southeastern Chapter, and as a trustee for the Center For Exhibition Industry Research “CEIR” Foundation. In addition, she is a Board Member of Lutheran Towers in Atlanta, a senior housing facility.
Vendo Toming, Vice President
Vendo’s responsibilities over a 40 year career encompass working with a variety of hotel brands and styles (including Hyatt, Marriott, Hilton, Doubletree, Sheraton and Wyndham brands) to guide and support their Sales and Marketing efforts in various destinations. Vendo has also applied these experiences and skills in his Hospitality Consulting practice prior to joining HFI Event Services. While being intimately involved in meetings, conventions and tradeshows during his hotel tenure, Vendo has also worked within the meeting planning field. Serving as Director of Meetings at the American Medical Association, he assisted in the planning and execution of several major meetings and conventions. Also, he served as an executive at Smith Bucklin Associates overseeing all aspects of operations and meetings for major organizations and associations. A graduate of Valparaiso University (Indiana), he has a BS degree in Political Science and an MA in Liberal Studies.
A vital part of the team, Julie brings exceptional exposition, sponsorship sales and customer service skills to HFI. Organizational skills are also an extraordinary talent of this industry veteran. Julie is a dedicated team member with extensive national trade association experience, and has worked as an independent show organizer on multiple shows. Her years of fundraising experience translate well for exhibit and sponsorship sales. Prior to the trade show industry, Julie spent ten (10) years as Office Manager for a $6 million public records research firm in California.
Currently serving as Business Manager for HFI, Bobbie has years of experience in every aspect of trade show and event operations, database management, and customer service. She is also responsible for all accounting duties. In addition, she is responsible for all sponsorship operations and client follow through. Previously, Bobbie was the Show Manager for IDEX, a wholesale collectible doll and plush show held in Orlando and Las Vegas annually. Additionally, her experience includes show management for a national quilting show.
Attention to detail and excellent customer service is something Anna Mohney knows a lot about. As Exhibit Service Manager, she understands our customers’ needs. She has a solid background in purchasing, sales support and executive training. Anna was a Senior Buyer for Quaker Oats, Kraft General Foods, and other companies. She started her career as a Research Biologist with General Foods. Her education includes: BS cell biology PACE University College of White Plains; Certificate in In Vitro Biotechnology and Cell Biology SUNY; NY Medical College – credits towards MS in Biochemistry.